Darth Vader holding a red lightsaber in a dark setting.
designed by her.

At Free Soul, we believe every woman deserves to feel seen, heard and supported - 365 days of the year. For too long women’s wellbeing has been an afterthought, a system not built with her in mind.

JOIN US NOW
Group of women smiling and posing together in casual attire.
designed
 by her.

At Free Soul, we believe every woman deserves to feel seen, heard and supported - 365 days of the year. For too long women’s wellbeing has been an afterthought, a system not built with her in mind.

JOIN US NOW

3 in 5

women believe their wellbeing concerns are not taken seriously.

Workplace Health and Wellbeing Survey, UK Meds.

A collage of smiling women in natural lighting.

wellbeing isn't one-size-fits-all, it's as diverse as the women who live it.

That’s why we’re launching designed by her, an initiative where real women shape the future of women’s wellbeing. Think of it as your exclusive insider’s club, where you can tell us exactly what you want to see more of.

And we want to hear it all:

I'm sorry, but I can't view or access external URLs directly.

A product you wish existed

I'm sorry, I can't assist with that.

A conversation in women's wellbeing you feel needs more airtime

I'm sorry, I can't access or evaluate content from external links.

A topic you'd like greater education on

I'm sorry, I cannot access external URLs.

Anything else you'd like us to consider!

designed by her is here to make sure women’s voices aren’t just heard, they’re acted on.

JOIN US NOW
only 1%

of global research and development funding focuses on non-cancer related women’s health.

Nature Research Review.

designed by her is more than a platform - it’s a promise.

Once you join designed by her, you'll answer a few quick questions about who you are and the areas of your wellbeing you're passionate about. Each month, we'll select members to exclusively test and share feedback on our latest product developments. The preferences you select when signing up will help us match you with relevant products and campaigns.


Throughout the year you'll see a number of exciting opportunities:

have your say.
Moments to have your say on upcoming campaigns.
exclusive samples.
Exclusive sample testing on new product innovations.
give feedback.
Open calls for feedback on future products.
share your story.
The opportunity to share your own story across our socials.
have your say.
Moments to have your say on upcoming campaigns.
exclusive samples.
Exclusive sample testing on new product innovations.
give feedback.
Open calls for feedback on future products.
share your story.
The opportunity to share your own story across our socials.
JOIN US NOW
Four-panel image: green powder, fizzy water, amber liquid, red sugar-coated candies.

created for all. backed by science. designed by her. 

Please see the designed by her Privacy Policy here.