Your guide to Ashwagandha: What is it and how does it work?

Bottles of Aswhaghanda gummies on a blue background

So you saw our latest product launch, and now you’re wondering: What exactly does Ashwagandha do? And, more importantly, is there any proof it actually works?

Well Sistas, we don't blame you. The effects are pretty unbelievable.

But, if you're looking for the full lowdown, you’re in the right place. From health benefits to the advised daily dose, our essential guide to ashwagandha is here to provide you with everything you need to know about the ancient herb. 

What actually is ashwagandha? 

It’s an evergreen shrub that originates in parts of India, the Middle East and Africa. An ancient ayurvedic, it’s been used for thousands of years to reduce stress and improve cognitive health.

We know what you’re thinking. How is that possible?

Ashwagandha is a powerful adaptogen that helps to reduce the body's levels of the stress hormone, cortisol, better equipping you to cope when the going gets tough. 

But, it’s powers don’t just stop at stress busting. As a herbal medicine, there’s scientific research to show that ashwgandha can increase our general sense of wellbeing, along with relieving:

  • Fatigue
  • Difficulty concentrating
  • Poor memory
  • Trouble sleeping
  • Low libido
  • Frequent illness or disease
  • Low endurance (mentally or physically)
  • Joint pain
  • Neurological condition

For women, the herb has also been linked to the prevention of menopause-related issues, when we see our bodies experience hormonal imbalances. Working on the endocrine system, ashwagandha helps to regulate hormone secretion, softening the blow of the menopause's many symptoms - think hot flushes, anxiety, depression and sleeping troubles. 

Ashwagandha is one of the most clinically-researched herbs in the world, and thankfully, it’s now available in a delicious gummy format.

So how does ashwagandha help with stress and anxiety?

Ashwagandha helps to regulate the body's cortisol levels - a hormone released by the body in response to stress. When cortisol levels are too high, it can lead to a range of negative effects, including anxiety, depression, and fatigue. Ashwagandha helps to regulate cortisol levels, which in turn helps to alleviate stress and anxiety.

It’s also been shown to increase the production of GABA, a neurotransmitter that is responsible for calming the nervous system. By increasing GABA levels, ashwagandha helps to promote relaxation and reduce feelings of stress and anxiety.

In addition to its stress-relieving properties, ashwagandha has also been shown to have a range of other health benefits. It has been shown to support our immune system, improve brain function, and reduce inflammation thanks to its antioxidant properties.

What’s so special about KSM-66 Ashwagandha?

There are various forms of ashwagandha available, however KSM-66 is often seen as the most superior.

KSM-66 ashwagandha is a patented, standardised extract of the ashwagandha plant. Produced using a proprietary extraction process that ensures the highest concentration, it’s more potent and more effective than regular ashwagandha.

One of the main differences between KSM-66 and regular ashwagandha is the concentration of withanolides. Withanolides are a group of compounds found in ashwagandha that are responsible for its therapeutic effects.

KSM-66 has a higher concentration of withanolides than regular ashwagandha, making it more potent and effective.

KSM-66 ashwagandha has been extensively studied and shown to be effective in reducing stress, improving cognitive function, and supporting physical wellbeing. While regular ashwagandha also has these benefits, the evidence supporting its efficacy is not as strong as that for KSM-66.

Relieving Stress with Ashwagandha

If you're looking for a natural way to alleviate stress and anxiety, KSM-66 ashwagandha has been extensively studied for its stress-relieving properties and has been shown to promote relaxation and regulate cortisol levels.

So, why not try adding a teaspoon of our Free Soul Greens powder, with added KSM-66 ashwagandha, to your daily routine to help to support your overall health and well-being. 

Sold? We thought so. Now how many should you be taking?

Two of our gummies contain 300mg of pure ashwagandha (and only 1g of sugar), so simply pop them in the morning and enjoy your day stress-free. 

The world is a stressful place Sistas, but thanks to our Ashwagandha Gummies, you don't have to be. 

**At Free Soul, your wellbeing is our priority, and although we pride ourselves on our expertise in women's health and wellbeing, it is important to acknowledge the individuality of each person. Features published by Free Soul are not intended to treat, diagnose, cure or prevent any disease, or replace the advice of your GP. We always recommend consulting with a healthcare provider if you encounter any health concerns, and we’ll always be here to support you so you’re never alone on your journey.